Raising the Bar on Real Estate Video

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Video is a very effective tool when selling a home or other property. In just a few minutes, you can give the viewer a sense of “being there”, rivaled only by, well, actually being there. But video adds another element that still photos cannot, and that’s audio.

Most real estate videos include a nice background music track to accompany the images. But they are missing a great opportunity to really showcase the property. A voice narration can add so much more information – information that you may not be able to convey visually. Yes, you can include text bullet points in the video. But the reality is that if the viewer is reading text, he or she is NOT looking at the images. Watch the sample below to see what I mean…

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Dave Waldman is a video storyteller and owner of Treasured Memories Video and B2B Video Solutions in Bedford, New Hampshire. He can be reached at (603) 566-3075, [email protected] or [email protected]. His website is davidwaldman.com.